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Building a Robust Strategy in an Age of Disruption

The world is moving on. The vast majority of organisations will cease to exist in their current form. Some will disappear, some will lose market power others will be absorbed. Yet the world of strategy management has largely stood still. Many organisations still hold firm to the classic approach of laboriously shaping a five-year strategy and executing as is. In most industries, the five-year strategic timeframe is fast coming to an end, and so are strategies that state, "We will do more of the same."